Broadview at Purchase, a university-based retirement community on the campus of the State University of New York at Purchase, New York, has appointed Patrice Griffiths as the new sales and outreach specialist for its High Point Center for Care.
Griffiths brings 25 years of experience in senior care to her new role. Her background includes expertise in assisted living operations, case management, compliance and specializing in organizational management and leadership.
Before joining Broadview’s High Point Center for Care, Griffiths served as Executive Director at Esplanade at Palisades in Rockland County.
In her role, Griffiths will be responsible for generating new business opportunities by identifying potential customers, building relationships through various communication channels and qualifying leads for the sales team.
“I lead with my heart and use integrity when making decisions,” said Griffiths. “I am excited to use all of my experience to help families navigate important care decisions and connect them with the resources and compassionate community at High Point.”
Ashley Wade, executive director of Broadview at Purchase, praised the addition of Griffiths. “I am confident that she will make prospective residents and their families feel supported as they learn about our assisted living, enhanced assisted living and memory care options.”
Broadview offers assisted living apartments, memory care suites on-site and a full continuum of services.
Broadview Senior Living is a university retirement community located on the Purchase College, SUNY campus in Purchase. The design for Broadview hinges on lifelong learning and collaboration, as residents can audit courses and attend performances, lectures, events and more, all on the Purchase College campus. Broadview is comprised of 220 living apartments and villas for seniors ages 62 and older. It also offers assisted living apartments and memory care suites.
