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Home Banking & Finance

Webster Bank’s social media guru wins most tweets

Crystal Kang by Crystal Kang
September 15, 2013
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Webster Bank in Waterbury touts one of its own as a recipient of the “Top 20 Influencers on Twitter” award for social media trailblazers in the financial industry.

Dawn Melesko, vice president of social media at Webster Bank, received recognition for using social media as an integral part of their brand and communications strategy.

Independent Community Bankers of America, an organization representing 5,000 members, chooses winners based on the number of fans and followers, frequency of posting new content and the type of content distributed on their social media platforms.

Melesko, a Vernon resident, earned her bachelor”™s degree from Central Connecticut State University and volunteers in the community as a DJ for fundraisers. She served on the board for the Wallingford Emergency Shelter and made public speeches about social media throughout Connecticut.

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