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“Consumer expectations are changing rapidly and as a result we must keep pace,” said Mastercard executive Amnah Ajmal.
Valeria G. Bisceglia, business advisor at the Connecticut Small Business Development Center, conducted a May 1 workshop sponsored by the Town of Fairfield’s Department of Community & Economic Development and the Fairfield Chamber of Commerce. Bisceglia explained that the first step to small business success is the ability of both the entrepreneur and the customers to identify what makes the business distinctive.