A lawsuit filed in federal court accused Taco Bell of falsely advertising how much beef it offers in its popular Crunchwrap and Mexican Pizza menu items.
A class action lawsuit was filed in the Eastern District of New York alleging the Taco Bell fast food chain “materially overstates the amount of beef and/or ingredients” in its advertisements when compared to what is sold to customers.
According to an NBC News report, plaintiff Frank Siragusa purchased a Mexican Pizza from a location in Ridgewood, New York, last September and claimed it “contained approximately half of the beef and bean filling that he expected.” The lawsuit used photographs from the Taco Bell advertisements for Crunchwrap Supreme, Grande Crunchwrap, and Mexican Pizza and compared them to photographs of the items that Siragusa allegedly received in the store.
“Taco Bell”™s actions are especially concerning now that inflation, food, and meat prices are very high and many consumers, especially lower income consumers, are struggling financially,” stated the lawsuit. “Taco Bell”™s promise to consumers of a large portion of food with their purchase are also causing consumers to come to, or order from, Taco Bell”™s restaurants and make purchases that they would not have otherwise made.”
Siragusa’s suit was filed on behalf of anyone who purchased “a Crunchwrap Supreme, Grande Crunchwrap, Vegan Crunchwrap, Mexican Pizza, or Veggie Mexican Pizza, from a Taco Bell, located in the state of New York” since July 31, 2020. The lawsuit seeks a jury trial, the affirmation by Taco Bell to either correct its “deceptive” marketing or drop the products in question, and damages be awarded “in an amount according to proof at trial.”
Taco Bell did not comment on the lawsuit.
