Providence-based RBS Citizens Financial Group Inc. is donating meals for 100,000 families in honor of the customers of Citizens Bank, Charter One and RBS Citizens while offering a shout-out to the employees who help those same customers.
The donations come as part of the bank”™s “Customer Experience Week” initiative ”“ timed to coincide with international Customer Service Week.
The Connecticut Food Bank and the Westchester County Food Bank in New York are among a dozen receiving meals.
RBS”™s Customer Experience Week focuses on “thanking customers and recognizing colleagues for their commitment” to those same customers.
“Serving our customers well is at the center of our culture as a company,” said Bruce Van Saun, chairman and CEO of RBS Citizens Financial Group. “We are committed to their well-being, and to the well-being of the communities we serve. With the holiday season fast approaching, this donation to feed 100,000 families in need is our way of saying ”˜thank you”™ to the communities and customers we serve every day.”
In addition to honoring its customers with donations to local food banks, Customer Experience Week will see bank executives visit with customers in branches and at their companies to thank them for their business.
The bank also is celebrating its colleagues with service-oriented Good Banking Awards. And executives  will travel across the company to thank colleagues for their work on behalf of the bank”™s customers.