Norwalk-based etouches raised $2.5 million in new equity, and could raise an additional $5.3 million.
Etouches produces software used to manage events, online registration, ongoing communication and post-event evaluation. In May, the company unveiled a new software module dubbed eSelect, designed to automate the laborious collection and selection processes associated with events such as calls for papers, contests and award nominations.
“We saw a growing need, especially within our association and non-profit client base, for a more robust application to handle abstracts and awards,” said etouches CEO Leonora Valvo, in a written statement. “Call for sessions, speakers, abstracts and awards involves a lot of heavy lifting for the administrator of the program. We saw a gap in the market for an integrated way to streamline these processes and eliminate redundant work.”
The company’s directors include managers from Connecticut Innovations, Cava Capital in Wilton and Xerox Corp.