A new approach to talent acquisition that removes communication barriers between candidates and employers will launch in late spring.
Marketed as a first-of-its kind website, Hooble has been in the works for two years, according to Laurie Correll, its founder and creator. “It”™s going to change the employment market for finding talent.”
While the name is “a fun, creative, made-up word,” Correll, of Darien, said, her company is serious about changing the hiring process from applicant-based to source-based.
The site was pre-launched via social media to public relations outlets, colleges and human resources departments and targets job-seekers ages 25 to 35, “who are more tech savvy, open to new ways of doing things, and tend to change jobs more quickly.”
Correll felt her 30 years in the insurance industry, most of the time as hiring manager, gives her the edge on what candidates want from recruiters, and alternatives to networking, answering job ads and searching job boards.
Hooble sets up a branding profile for each candidate, whose name is then added to a talent pool. In the absence of resumes or cover letters, the company creates audio and video introductions for each candidate.
“Employers want to know where to find candidates, and this way they can see a snippet of a nameless profile without paying a fee,” Correll said. Fees for viewing full profiles vary. For example, a block of 10 profiles might cost the recruiting company $175.
She estimated a company will spend between 20 to 30 percent of a potential candidate”™s base salary for contingency-based recruiters and pay a higher fee to retain recruiters.
Job-seekers registered with Hooble can browse ads and contact employers free of charge.
Hooble is running a promotion: candidates, employers and recruiters who register now at www.hooble.com will receive e-alert launch notifications and be eligible to win a $100 Apple gift card.
