More than 50 Greenwich business owners have partnered with the Breast Cancer Alliance for a Go For Pink fundraising event Thursday, Oct.1. Participating merchants will donate 10 percent of the day”™s sales to support the fight against breast cancer.
“While great strides have been made in breast cancer research, much remains to be accomplished,” Sharon Phillips, president of the Breast Cancer Alliance, said. “Proceeds from Go For Pink will further Breast Cancer Alliance”™s mission to improve survival rates and quality of life for those impacted by breast cancer through better prevention, early detection, treatment and cure. Last year”™s inaugural event helped BCA fund $1.6 million in grants for 2015.”
During the month of October, Breast Cancer Alliance will be the beneficiary of additional charity events. Vineyard Vines will also benefit Go For Pink at all its stores Saturday, Oct. 24 and has once again named the Breast Cancer Alliance as the recipient of proceeds from their Tied to a Cause charitable program throughout October.
The Breast Cancer Alliance will also be a charity partner in Saks Fifth Avenue”™s Key To The Cure shopping weekend Oct. 15 to Oct. 18 in Greenwich.
“This cause touches all of us and demonstrates the power of the Town of Greenwich to come together and raise funds for breast cancer,” Marcia O”™Kane, executive director of The Greenwich Chamber of Commerce, said.
