Sales

MasterCard executives, an author and an academic discuss whether money is on the way out … and should it be?

IBM's online retail economic indicator shows mobile commerce almost doubled to 13 percent of online retail sales in the 1Q in...

Marketing Management Analytics of Wilton helps companies answer the question, “Is my marketing investment paying off?”

Larry Chiagouris, marketing professor at Pace University, says the multitude of media outlets can make it harder to leave your mark

A CEO argues for Fairfield County to make its place as a creative corridor.

In finding a Left Coast alter ego, Alan Meckler may have put his WebMediaBrands on the inside track to sustained growth.

Pepperidge Farm’s president is wrapping up his career at the Norwalk icon.

PepsiCo Inc. will lay off about 3 percent of its workforce worldwide

The forecast is looking better for sales, says expert Ron Volper. But to navigate some still choppy waters, businesses are going...

In order to get organized in sales, you must begin to share information, strategically pick and pursue accounts and document what’s...

Social media guidelines are a must as issues arise

A number of companies, including Hiscox Insurance Co. Inc. and MXenergy are seeing big results from alternative marketing strategies.

Groupon Inc., the largest online coupon provider in the U.S., filed for an initial public offering in the first week of...

In a down economy, business owners must focus on closing more sales deals and closing the right kind of business.

Director of Ossining-based Community Markets says food craze and demand for quality changed her industry for the better.