Public Relations

Hispanics comprise the fastest-growing segment of the population.

Steve Gaynes, president of public relations firm Steve Gaynes Communications in Fairfield, said his enthusiasm for quilting is the byproduct of...

In Irvington, a company marketing some of America’s most familiar brands in “recession-proof” household products has launched a multimillion-dollar advertising campaign...

The last few months, it seems to take a lot more work to get people interested in our services.

At Berlin Productions, the business of communicating for clients in images has a 26-year history that itself tells a story of...

Want to tap a company resource that is readily available for marketing and public relations regardless of budgetary pressures, the economy...

Sam Edelston of Cos Cob was born in Irvington, N.J., and grew up in the largely Jewish community around Newark.

General Electric Co. surpassed $1.7 billion in revenue from the Beijing Olympics, including $1 billion from advertising for its NBC Universal...

White Plains has gone international with the addition of England-based B2B International, a business-to-business market research agency with a global presence.

It was a startling disclosure for a corporate icon whose brands include Crest toothpaste, Tide detergent, and Pampers diapers: in the...

A year from now, 5,000 athletes, coaches and spectators are expected to visit WestchesterCounty for the largest organized sports program for...

Town Supervisor Paul Feiner has found a new way to promote Greenburgh: Youtube.

Sales in tough economic times are tougher to close, but a positive attitude, preparation and presentation still provide payoffs to those...

Business author and CEO Mark Stevens this week will launch a summer series of “recession-fighter” clinics in Westchester County.

Anthony Madaio is a pharmacist and generic drug manufacturer in Mount Vernon.