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Home Newsmakers

New Roles for Credit Union Leaders

Westfair Online by Westfair Online
October 30, 2025
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Hudson Valley Credit Union (HVCU) in Poughkeepsie, New York, has promoted five leaders and appointed one leader to a new role across the cooperative.

Christopher Cantele has been promoted to senior vice president, head of wealth management. In this role, he will establish, set and monitor the strategic direction for wealth management at HVCU. In addition, he will oversee staff and daily operations of departments to ensure exceptional member service is maintained.

Steve Goodwine has been promoted to senior vice president, head of the contact center. He will provide strategic leadership and direct and monitor the daily operations of the contact center and develop internal and external partnerships to meet departmental and organizational goals.

William Lionhood has been promoted to senior vice president, senior director of strategy and transformation to drive HVCU’s strategic initiatives, fostering cross-functional collaboration, leading transformative projects. and aligning business strategies with corporate objectives and ensuring successful execution of growth and transformation efforts.

Bianca West has been promoted to senior vice president, head of brand and marketing where she will be responsible for setting the strategic vision, aligning marketing initiatives with organizational goals, and fostering cross-functional collaboration to drive brand growth, member engagement and community impact.

Robyn Williams, promoted to senior vice president, senior retail director, will be responsible for the engagement and development of branch staff and the performance management of assigned branches in the region. In addition, she will lead her team to deliver an exceptional member experience and achieve growth in deposits, loans and other solutions.

Christy Mitchell will now serve as vice president, director of business effectiveness. She will leverage her leadership, coaching and change management skills and deep experience to accelerate progress as HVCU continues focus on driving efficiency and growing the business.

With $8 billion in assets, Hudson Valley Credit Union has been a community partner in the region for more than 60 years. The credit union serves individuals and businesses in Albany, Columbia, Dutchess, Greene, Orange, Putnam, Rensselaer, Rockland, Saratoga, Schenectady, Sullivan, Ulster, and Westchester counties in New York state with a wide variety of financial services.

Christopher Cantele
Senior Vice President, Head of Wealth Management

 

Steve Goodwine 
Senior Vice President, Head of the Contact Center

 

William Lionhood
Senior Vice President, Senior Director of Strategy & Transformation

 

Bianca West
Senior Vice President, Head of Brand and Marketing

 

Robyn Williams
Senior Vice President, Senior Retail Director

 

Christy Mitchell
Vice President, Director of Business Effectiveness

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