PepsiCo Inc. (NASDAQ: PEP) is moving into the AI space in a new a collaboration with the Stanford Institute for Human-Centered Artificial Intelligence (HAI).
The Purchase-headquartered PepsiCo is the first CPG company to join Stanford HAI’s Corporate Affiliate Program, and this new partnership will focus its research on ethical and responsible AI relating to supply four key areas: supply chains, forecasting and smart manufacturing; direct-to-consumer impact and personalization; AI and organizational design within the corporate structure; and AI and sustainability, with a consideration of improving the quality and production of agricultural yields.
“At PepsiCo, we firmly believe that AI should augment the human experience and will contribute to our digitalization efforts throughout the company,” said Athina Kanioura, chief strategy and transformation officer at PepsiCo. “Collectively, with Stanford HAI, we have a unique opportunity to engage with a community of leading experts, academics and engineers to understand the implications of this advancing technology and how it will enhance the human experience. As AI becomes more prevalent across the CPG industry, it is increasingly important to recognize the significance of ethical AI and its impact.”
“Stanford HAI is excited to welcome PepsiCo as the inaugural member of the HAI Corporate Affiliate Program’s focus area in Consumer Goods, Retail & AI,” said James Landay, vice director and faculty director of research for Stanford HAI. “It is great to see PepsiCo, a global food and beverage corporation, prioritize the ethical application of AI in order to ensure that their products and services align with societal needs and values.”
