Pitney Bowes Inc. (NYSE: PBI) has made a bold call to customers of rival Stamps.com to switch their business to the Stamford-headquartered company”™s PitneyShip, citing a recent price increase by Stamps.com.
“Do you believe Auctane, who owns Stamps.com, truly cares about your business?” asked Pitney Bowes in an open letter published online. “They recently raised their already high monthly price for their stamps.com service that you use. They also doubled the price of their ShipStation service for clients who wanted to access their existing carrier accounts. Customers are sharing their frustration as you can read here. We feel your pain.”
Pitney Bowes claimed that its PitneyShip software solution was priced 25% less than Stamps.com and used a sweepstakes offer to lure potential new customers.
“We want you to try us out, and if you do, we”™ll give you a chance to win a $10,000 cash gift to help grow your business,” the company added. “Any business that signs up for a 30-day free trial of our superior PitneyShip solution ”“ already priced 25 percent less than stamps.com ”“ between now and September 14, will be entered into a drawing to receive one of five $10,000 cash gifts.”
The company closed its open letter by identifying itself as “a partner that cares.”
