WeRecycle!, the electronics recycling facility at 249 E. Sandford Blvd. in Mount Vernon, has changed its name to Hugo Neu Recycling.
The company is a subsidiary of the Hugo Neu Corp., a 66-year-old, privately owned recycling and real estate company in Manhattan. Hugo Neu acquired the Mount Vernon recycling business in July 2009.
A founding member of the Coalition for American Electronics Recycling, Hugo Neu Recycling  has been an industry leader in developing responsible certification standards for IT asset management and recycling.
Wendy Kelman Neu, chairman and CEO of the Hugo Neu group, said: “Over time, WeRecycle! has become a closer part of the Hugo Neu family, so it made perfect sense to rebrand the company.”
Alan Ratner, president of Hugo Neu Recycling, said the new name “reinforces the strength, security and commitment to best practices that are the hallmark of the Hugo Neu brand.”
