The Dannon Co. Inc., based in White Plains, has opened a restaurant in Manhattan called The Yogurt Culture Co. shop, serving yogurt for breakfast and lunch in a variety of forms. The restaurant is near Grand Central Terminal, at 125 Park Avenue between 41st and 42nd streets.
It’s the first time Dannon has opened a restaurant anywhere. The shop won’t sell the same pre-packaged yogurt it does in supermarkets, but premium yogurt with fruit and other toppings. Yogurt-infused sandwiches, muffins and salads will also be sold, along with frozen yogurt for dessert made by YoCream International Inc. of Portland Ore.
Also available will be Greek-style yogurt made by Schreiber Foods Inc., which is headquartered in Green Bay, Wis.
Dannon said it sees this as an opportunity to gain a foothold in the quick food market.
