Waffles and cream liqueur rarely go together, but Kellogg Co. (NYSE:K) has partnered with Sugarlands Distilling Co. for the new Eggo Brunch in a Jar.
The new beverage blends cream liqueur seamlessly with the flavors of toasted Eggo waffles, sweet maple syrup and rich butter, plus a hint of smoky bacon. The product has 20% alcohol per volume and is only available for consumers ages 21 and older.
“Between the juggle of constantly changing schedules, household errands, family outings or busy workdays, it can often feel impossible for parents to find moments they can savor for themselves,” said Joe Beauprez, senior director of marketing for frozen foods at Kellogg Co. “Eggo Brunch in a Jar makes it easy for parents to kick back when they’re not caring for their little ones. So, whether parents want to punch up a weekend brunch or savor some of those classic brunch flavors during their downtime, this feel-good Eggo-inspired liqueur is the perfect treat.”
