Vgarden Ltd., an Israeli foodtech developer of plant-based alternatives, is launching a vegan line of deli meats to be jointly manufactured with the major Israel-based supermarket chain and meat delicatessen producer Tiv Taam (TASE:TTAM).
Vgarden will produce a series of kosher pea protein-based meat substitute products encompassing a range of pepperoni, ham, chicken, turkey and other cold-cut alternatives.
According to the companies, their collaboration will help boost Vgarden’s production capacity to accommodate global commercialization activities, especially in the U.S. market.
VGarden recently attained more than $15 million in strategic initial funding by Leumi Partners to boost product development and international activity.
“Our deli slices are suitable as a sandwich filling or pizza topping and were created as part of Vgarden’s strategy to provide the full spectrum of sustainable dairy, meat, and seafood alternatives that are compelling to the senses while still high in nutritional value,” said Ilan Adut, CEO of Vgarden. “This strategic cooperation with the Tiv Taam will enable our company to significantly increase production to meet anticipated demands in the US and internationally, as well as accelerate the pace of development of Vgarden products.”
“We traditionally have catered to the local high-end culinary market with premium cold-cuts, dairy, and seafood,” added Hagai Shalom, owner and CEO of Tiv Taam. “This partnership also gives us new leverage to branch out to the international vegan food landscape.”
