The Hidden Valley Ranch salad dressing brand has launched its newest product: Pickle Flavored Hidden Valley Ranch.
According to the company, the new product inspired by Katelynne Hinckley, associate merchant for ketchup and dipping at Walmart.
“As a buyer, I’m always on the lookout for new dipping concepts, and after seeing pickle start to emerge as a flavor within snacking, I noticed a social media trend that combined a packet of Hidden Valley Ranch with a jar of pickles,” Hinckley said. “As a leader in the category known for pushing boundaries when it comes to flavor profiles, Hidden Valley Ranch was the perfect partner for a highly credible and exclusive flavor innovation.”
Hidden Valley Ranch Pickle Flavored Ranch is available exclusively at Walmart in a 20-ounce bottle for the suggested retail price of $4.88.