The Westport-based communications agency, Altamira took home first and third places for its Alizé merchandise design at the October San Francisco Point-of-Purchase Show.
Altamira won for its creative designs launching the new alcoholic beverage flavors, the holiday themed Alizé & Ice Case card which won first place and Alizé Rose which won third place.
Aliz̩ & Ice is Aliz̩Ӫs holiday promotion in which consumers can win over $50,000 in diamonds, and the Aliz̩ Rose promotion was the summer launch of Aliz̩Ӫs brand new flavor Aliz̩ Rose.
“Designers are pushing the envelope and using motion and lighting to gain attention on the floor,” said Patti Manzone, director of creative services at Altamira. “It”™s a great opportunity to see what is happening in displays, new technology, new materials, etc.”
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