It”™s official: Gen Z”¯have left”¯Y2K”¯behind and is now”¯obsessing”¯over “old money” style with more than”¯2.5 billion”¯TikTok views for”¯#oldmoneyaesthetic. Also known as “quiet luxury,” this trend conveys”¯a high-end but understated elegance”¯and”¯sophistication.”¯
Among the old money-style hotspots? The Hudson Valley makes the top 10 at number 10, according to the team at”¯SlotTracker.com, with 561,390 Instagram hashtags. ”¯Having a median household income of”¯$80,700,”¯the Hudson Valley is known in part for its affluent residents and upscale lifestyle, to be sure. But sweeping scenic views that lend themselves to all kinds of outdoor sports and beautifully preserved historic buildings, along with art galleries and antique shops in picturesque towns, give Gen Z ”“ and everyone else ”“ a rich range of options.
The top 10 featured the Napa Valley in California at number one, followed by New York”™s Hamptons; Jackson Hole, Wyoming; Nantucket, Massachusetts; Scottsdale, Arizona; Martha”™s Vineyard, Massachusetts, Hilton Head, South Carolina; Newport, Rhode Island; and Maui, Hawaii.
