Marketing
Introducing a new, New York
The new campaign, “The New New York Works for Business,†will be featured as part of the state’s $50 million New...
Chelsea Piers sees gold on Connecticut coast
Having signed up Gigi Fernandez and other athletes, Chelsea Piers Connecticut is now trolling for corporate sponsors. Credit: Robbie Mendelsohn On...
The other end of the funnel
Looking to engage new customers on social media? Be prepared to do it guerrilla-style, with meaningful one-on-one interactions, rather than throwing...
