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Is the time right for TikTok marketing?

"It is relatively new, and therefore is not nearly as saturated as Facebook, Instagram and Twitter," said Mack Media Group's Chase Hutchison.

Filomena Fanelli: Marketing your business? Social media is sweet, but no...

Nobody reads the newspaper anymore. Print is dead. Why advertise when you can use social media? Recently, I was at a conference and had a...

Andi Gray: Getting social media to pay off

Write out the exact steps you plan to follow to grow your company’s social media presence, then stick to it.

U.S. Sen. Murphy stops following President Trump on Twitter

The Connecticut Democrat said the president's tweets "regularly ruins my day."

U.S. Sen. Blumenthal slams Kim Kardashian West over detox tea endorsements

The senator warned that the reality television icon was "a powerful influence on young women."

Frank Borres mixes marketing and documentaries

Borres' new film “A Story in Stone” follows artists who create stone lithography using the techniques and procedures of the 1700s.

Poughkeepsie McDonald’s called out on social media for parking lot towing...

One Facebook user said her car was booted within five minutes of her leaving and returning to the property.

PepsiCo’s Gatorade brand taps European soccer stars in new campaign

Leo Messi and Gabriel Jesus are the stars of the new international marketing campaign.

Michael Guberti: How to grow your business with Facebook groups

In most cases, Facebook groups can help you reach more people organically than Facebook pages.

Verizon worker buyouts, impairment charge to cost more than $6 billion

A day after announcing that 10,400 management employees have accepted its buyout offer, Verizon said it expects to record a noncash goodwill impairment charge of approximately $4.6 billion.

Marc Guberti: Three ways to find speaking gigs with social media

Landing the speaking gig is a matter of strengthening relationships and reaching out.

Ridgefield hires social media consultant

Emily Pambianchi of Social Graces Communications will be paid $800 per month to post information online about issues impacting town residents.

Reed’s Inc. taps ‘Jeopardy’ champ Austin Rogers for Virgil’s Soda campaign

Rogers harvested $411,000 in winnings over 12 episodes of "Jeopardy," earning him fifth place in the show's all-time regular season winnings.

Realtor Craig Oshrin takes a sociable approach to social media

Craig Oshrin, a Realtor in the Darien office of Coldwell Banker, discusses his approach to social media messaging.

When the reviews are bad, businesses need to stay positive

Local marketing experts advise businesses to approach negative online reviews with a professional approach to the aired grievances.