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Michael Guberti: Five ways to reach more people on Snapchat

The average user utilizes Snapchat 20 times per day for a total of 30 minutes. Those users create 3 billion total “Snaps” every 24 hours.

Column: Use SnapChat to grow your business

For most of its existence, SnapChat was primarily a social network for millennials. While millennials were getting involved early on, a few businesses also...