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Column: Get the word out about your business

Clear, concise communication is key to business success.

Compete where you’re strongest

Getting traffic is job No. 1 in marketing. If the inflow is big enough, with the right prospects you’re half way home to hitting your sales goals.

Building leadership throughout a business

Owners need to be leaders as well as doers; and then build a culture of leadership throughout the organization. To be successful, business owners must set aside regular planning and evaluation time.

Focus on what your operations needs are now

Q: My operations manager has proposed that we work on stuff we need two years from now. What we need to focus on in...