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Google says it pumped $2.7 billion into CT economy last year

Nationwide, Google said its tools helped generate $222 billion of economic activity for 1.5 million businesses, website publishers, and nonprofits in 2016.

The year of compelling content

Being able to consistently capture the attention of an increasingly sophisticated and discerning online audience is the goal of most digital marketers. While these goals may vary enormously, they almost always involve some aspect of generating attention and driving business toward a website or landing page.