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Schwab gobbles up TD Ameritrade for $26B

The combined company will serve more than 24 million clients. San Francisco-based Schwab has a market value of $57.5 billion, while Omaha-based TD Ameritrade has a $22.4 billion market cap.

The secret to knowing customer ‘wants’

Information technology can help organizations focused on serving their customers by relentlessly collecting and analyzing information about them and using it to deliver what buyers want. What attracts them to your company? What retains their loyalty? What causes them to leave?