NEW CHIEF MARKETING OFFICER AT BURKE

Margaret S. Smith has joined Burke Rehabilitation Hospital in White Plains as its new chief marketing officer. She will oversee the hospital”™s advertising, public relations, online communications and external relations with the goal of bringing Burke”™s unmatched restorative care to the many patients in need of acute rehabilitation services for strokes, heart disease, brain and spinal cord injuries and neurodegenerative diseases.  

“We are so pleased to welcome Margaret as a senior member of the Burke management team,” said Jeffrey Menkes, hospital president and CEO. “Along with her experience and skills in the health care field, she is a nearly 30-year resident of Westchester County, knows our communities well and prioritizes the wellbeing of our residents.”

Previously, Smith was at Hospital for Special Surgery in New York City, where she was the manager of the Lupus and APS Center of Excellence. Prior to working in the health care and public health fields, she was an executive in the financial services industry at J.P. Morgan Chase.

Smith holds a master”™s degree in public health from New York Medical College, a master”™s degree in business administration from the University of Chicago Booth School of Business and a Bachelor of Arts degree from Yale University. She is a Certified Health Education Specialist. 

Founded in 1915 through an endowment from philanthropist John Masterson Burke, Burke Rehabilitation Hospital it is the only hospital in Westchester County dedicated solely to adult rehabilitation medicine. It is a member of the Montefiore Health System Inc.