ZenWTR alkaline water brand to sponsor Matt Rife’s comedy tour

ZenWTR, the Los Angeles-based producer of vapor distilled alkaline water, announced it has become an official sponsor of comedian Matt Rife’s global comedy tour.

The Matt Rife ProbleMATTic Tour features more than 300 shows and runs through 2024. The comedian, who soared to fame through his social media videos where he engages in smart-aleck conversations with his audiences, has already played to sold-out audiences at Radio City Music Hall, Los Angeles’ Dolby Theater and the Chicago Theater; he just completed an engagement across Australia.

“We’re beyond excited to partner with megastar Matt Rife and thrilled to support and hydrate him on his record-breaking world tour,” said Lance Collins, founder and CEO of ZenWTR. “Matt’s comedy, fitness platform and commitment to the environment all align perfectly with ZenWTR’s lifestyle and core values, and we can’t wait to hit the road together.”

Rife is ZenWTR’s latest celebrity endorser – the brand also features Kansas City Chiefs tight end Travis Kelce, UFC fighter Michael Davis and TikTok star Paige Mackenzie in its marketing.

Photo courtesy Matt Rife’s Instagram page