SIGNATURE STORE FOR NEW LUX DIGITAL VAULT APP

Baribault Jewelers in Glastonbury, Connecticut has been selected to provide customers with instant insurance coverage via a new app: LUX Digital Vault mobile app from Jewelers Mutual Group an insur-tech innovation that connects customers to their trusted jeweler and their jewelry and watch collections with a 15-day jewelry insurance offer. Baribault is one of only a few retailers nationwide chosen for the app”™s beta-test.

“Using tech to bring everyone closer and enjoy jewelry more inside their phone is exactly what our next-gen clients are looking for,” said Christina Baribault Ortiz of Baribault Jewelers, a third-generation, family-owned, fine jewelry company. “It is beyond cool to have a customer open their virtual vault inside our store, giving them peace of mind that they are secured and insured.”

The app gives retailers Customer Relations Management (CRM) tools to connect with customers more automatically, more consistently and in a more personalized way.