GoodPop debuts non-dairy fudgy bars

GoodPop, the Austin-headquartered frozen treat brand, has launched its first line of fudgy oatmilk-based frozen dessert bars.

The new treats ”“Fudge n’ Caramel Crunch, Double Chocolate Fudge, Fudge n’ Vanilla Crunch and Mint n’ Fudge Chip ”“ are either dipped in chocolate fudge or include fudge chips. The bars are just like the classic ice cream truck favorites but are non-dairy and gluten-free, Non-GMO Project Verified, 130 calories or less and made with organic and fair trade ingredients.

“We love reinventing classic nostalgic favorites with better-for-you ingredients, which means they have a much shorter, cleaner ingredient list and are allergen-friendly, but without sacrificing taste,” said Daniel Goetz, CEO and founder, GoodPop. “With our new frozen dessert bars, we saw an opportunity to recreate another range of classic ice cream favorites with better ingredients that are delicious and good for both people and the planet.”

The bars come with four in a box and the suggested retail price is $5.99.