Mastercard launches card program to help fund wildlife preservation

Mastercard has teamed with the nonprofit Conservation International on the new Wildlife Impact Card program, which is designed to encourage consumers to help fund animal habitat preservation efforts.

The Wildlife Impact Card program is being issued globally, with the first offering in the U.S. as virtual prepaid cards in partnership with Usio.

For each debit card bought, $1 will be donated to Conservation International, and consumers can also contribute directly to Conservation International through the Mastercard Donate platform.

“As a company committed to fostering a sustainable future for all, we believe an important aspect of that is to protect critically endangered species and the habitats in which they live,” said Raja Rajamannar, chief marketing and communications officer at Purchase-headquartered Mastercard.

“Through our strong partnership with Conservation International, one of the world”™s leading conservation organizations, we”™ve created a way to connect consumers to their passion for wildlife and the natural world, enabling them to contribute and make an impact.”