Home Fairfield Column: Make yourself stand out from the crowd FairfieldGuest ViewLatest NewsPremium ContentWestchester Column: Make yourself stand out from the crowd By Westfair Online - October 19, 2015 SHARE Facebook Twitter “What’s in a name and a logo? Plenty. Your company’s core identity, for one.” This content is for Westfair Online members only. Please Sign in / Join to view this content. Become a member by Registering Here.