Home Consumer Goods Stamford’s Sublime Communications unveils Serena Williams Jewelry marketing campaign

Stamford’s Sublime Communications unveils Serena Williams Jewelry marketing campaign

Stamford’s Sublime Communications has unveiled its brand campaign for Serena Williams Jewelry, a new 70-piece collection designed by the tennis star and diamond manufacturer K.P. Sanghvi.

The new campaign will initially encompass social media, digital marketing and out-of-home advertising, and may be expanded into broadcasting. Williams will be featured modeling the line of necklaces, bracelets, earrings and rings, which will be sold through specialty jewelers and department stores at price points ranging from $299 to $9,999.

Williams launched the line on Nov. 8 via Instagram.

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Phil Hall's writing for Westfair Communications has earned multiple awards from the Connecticut Press Club and the Connecticut Society of Professional Journalists. He is a former United Nations-based reporter for Fairchild Broadcast News and the author of 10 books (including the 2020 release "Moby Dick: The Radio Play" and the upcoming "Jesus Christ Movie Star," both published by BearManor Media). He is also the host of the SoundCloud podcast "The Online Movie Show," co-host of the WAPJ-FM talk show "Nutmeg Chatter" and a writer with credits in The New York Times, New York Daily News, Hartford Courant, Wired, The Hill's Congress Blog, Profit Confidential, The MReport and StockNews.com. Outside of journalism, he is also a horror movie actor - usually playing the creepy villain who gets badly killed at the end of each film.

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