Home Consumer Goods Vineyard Vines and NFL team on Grand Central Terminal pop-up retailing

Vineyard Vines and NFL team on Grand Central Terminal pop-up retailing

Vineyard Vines is teaming up with the National Football League on a retail pop-up store at New York City’s Grand Central Terminal.

The Unlock Your NFL Fan Style offering will highlight Vineyard Vines’ NFL-licensed apparel for all 32 of the league’s teams. Shoppers will also have the chance to win tickets to NFL games and merchandise discounts. The pop-up space will be within Vineyard Vines’ Grand Central store at 89 E. 42nd St. and will be operational through Feb. 4, the day after Super Bowl LIII.

“We are excited to share our love of the sport through the creation of our licensed NFL collection,” said Ian Murray, co-founder and CEO of Stamford-based Vineyard Vines.

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Phil Hall's writing for Westfair Communications has earned multiple awards from the Connecticut Press Club and the Connecticut Society of Professional Journalists. He is a former United Nations-based reporter for Fairchild Broadcast News and the author of 10 books (including the 2020 release "Moby Dick: The Radio Play" and the upcoming "Jesus Christ Movie Star," both published by BearManor Media). He is also the host of the SoundCloud podcast "The Online Movie Show," co-host of the WAPJ-FM talk show "Nutmeg Chatter" and a writer with credits in The New York Times, New York Daily News, Hartford Courant, Wired, The Hill's Congress Blog, Profit Confidential, The MReport and StockNews.com. Outside of journalism, he is also a horror movie actor - usually playing the creepy villain who gets badly killed at the end of each film.

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