The campaign includes new advertising, marketing engagements and live experience featuring Jennifer Hudson.
Playland's 95th season of operation began on the morning of May 20 with a ribbon-cutting ceremony attended by Westchester County officials...
Consumers will have access to three months free of Apple Music with the purchase of select limited-edition PepsiCo beverages
The campaign includes nationwide video advertising and out-of-home marketing in the New York metro area.
The tune "Strawberries & Creamin'" debuted on TikTok.
Inspira celebrating its 15th anniversary in business.
One of the keys to success in marketing a business is to expose the businesses' name and logo and make as...
Stacey Ross Cohen with her Times Square billboard at the April 4 launch of her book “Brand Up: The Ultimate Playbook...
Purchase-headquartered PepsiCo is making the first logo upgrade in 14 years.
TikTok is surging forward with all kinds of novel products. It is quite possible that they, being Chinese-owned, are after our...
Advertising great Bill Bernbach once said, “An idea can turn to dust or magic, depending on the talent that rubs against...
Twenty-eight female associates are featured in this campaign.
The Sesame Street character is part of a multimedia marketing campaign highlighting the carrier's use of sustainable aviation fuel.
Founder D.J. Haddad will remain as chief creative officer and president.
Tom Connor heads the creative and production efforts at Weinrib & Connor in Mount Kisco. His columns on advertising and marketing...