Column: Social media marketing predictions for 2015

By Bruce Newman

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Social media has rapidly evolved into an important marketing component for most businesses.

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About the author

Bruce Newman is the vice president at The Productivity Institute L.L.C. He specializes in content creation and digital marketing. Most of his time is spent in the creation of content for webinars and their promotion, email marketing, education and social media campaigns for clients. He is also the creator of the highly popular The Complete Webinar Training Course. He can be reached at bnewman@prodinst.com.
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